Lumiq
Branding & Web Design

Bringing brands
from dark
into light.

An independent studio building identities and digital experiences for ambitious teams — bringing brands out of the shadow and into the spotlight.

Brand IdentityWeb DesignArt DirectionMotionNamingPackagingTypeStrategyEditorial
Brand IdentityWeb DesignArt DirectionMotionNamingPackagingTypeStrategyEditorial
The ProblemWhere most brands sit today

You're doing the work.
Nobody's watching.

You've shipped the product. You've written the posts. You've shown up consistently for months. And yet the inbox stays quiet, the launches land soft, and the right people never seem to find you. It isn't the work — it's the signal.

You're invisible to the people you serve.

The right buyers exist. They're searching. They're scrolling. But your name never enters the room — and "trying harder" hasn't moved the needle in months.

SYMPTOM · LOW QUALIFIED REACH

Your story isn't landing.

What you actually do is good — sometimes great. But the way it's told online buries the lead. Visitors leave without ever understanding why you, and why now.

SYMPTOM · SOFT POSITIONING

Silence where there should be signal.

No replies. No saves. No DMs. No "where did you come from?" intros. Without measurable visibility, every next move is a guess — and guessing is expensive.

SYMPTOM · NO INBOUND FEEDBACK LOOP
Free · 60 seconds · No email gate to start

Find out exactly how visible you are.

The Visibility Score grades your brand across four pillars buyers actually use to find, trust, and remember you — and tells you, in under a minute, the single move that would move your number the most.

Get my Visibility Score

Avg. time · 58 sec · Free PDF report · 2,481 scores issued

Your Visibility ScoreIssued · 24 Apr 2026
0/100
BGrade BStatus · Lit
Findability
82
Positioning
74
Trust signals
86
Memorability
68

Top move · Sharpen the home headline

Download full report
02 · ServicesWhat we do

Crafted for brands
that want to be seen.

Three disciplines.
One studio, one team.
End-to-end engagements from strategy to launch.

01 / Identity

Branding

Names, marks, type, and a full visual language built to age well. We design identities as systems — so every touchpoint stays on key as the brand scales.

NamingLogoMarkTypeGuidelinesTone of voice
02 / Digital

Web design

Considered, fast, accessible sites. From single-page launches to full design systems and CMS integrations — built to convert and last.

UX · UIPrototypingWebflowCMS
03 / Growth

Marketing

Campaigns, content, and performance work that gets your brand in front of the right audience — and keeps it there.

CampaignsContentSocialPaidSEO

Need a custom engagement? / Hybrid teams welcome.

View capabilities deck
03 · WHY LUMIQ/How we differ

A studio built
to be trusted.

Nine reasons founders, marketers and product teams come back.

01PROCESS

End-to-end ownership

One team from strategy to launch — no hand-offs, no information lost in translation.

02PEOPLE

Senior only

Every project led by founders and senior designers. You'll never get juniored.

03SPEED

Sprints, not months

Tight cycles with weekly milestones. Most engagements ship in four to ten weeks.

04CRAFT

Built to last

Systems-thinking from day one. Brands that age into themselves, not out of trend.

05FOCUS

Small batch

We take four clients at a time. Yours gets the bandwidth and care it deserves.

06RESULT

Designed to convert

Beautiful is the floor. Work that moves a metric is the ceiling we aim for.

07FIT

Embedded partners

We act like an in-house team — async-friendly, shared Slack, transparent timelines.

08REACH

Beyond the launch

Retainers, refreshes, and growth experiments long after the brand is live.

09PROMISE

Honest always

Straight talk on scope, timing, and trade-offs. No surprises, no padded invoices.

04 · WORK/Selected projects

Recent work,
from across the world.

24 projects shipped in the last 18 months. A handful below.

05 · FAQ/Common questions

Questions worth asking
before we start.

Still unsure? Drop us a note — we reply within one workday.

01How long does a typical engagement take?+

Most identity engagements run four to eight weeks. Web projects sit at six to ten. We share a milestone-based plan after our kick-off so you always know what's next.

02What does pricing look like?+

We scope projects in tiers based on what's needed — strategy, identity, web, motion. Most engagements land between €18k and €80k. We share a written estimate inside 48 hours of our first call.

03Do you work with early-stage startups?+

Yes — about a third of our work each year is with pre-seed and seed companies. We have a focused “launch package” built for first identities and landing pages.

04Can you embed with our in-house team?+

Of course. We've run engagements as fractional design leadership, as a parallel team, and as a vendor to in-house design orgs. We adapt to the rhythm that fits.

05Where are you based?+

Madrid, with collaborators in Lisbon and Amsterdam. We work remotely with clients across Europe and North America and travel for kickoffs when it makes sense.

06 · NEXT/Let's begin

Got something worth
bringing to light?

Booking from Q3 onward. We take four engagements at a time — first conversations are free and frank.

Start a project
2 SLOTS OPEN · Q3 2026
07 · CONTACT/Say hello

Tell us what's
on your mind.

We reply within one workday, Mon–Fri, CET.

StudioCalle Serrano 41 · 28001 Madrid
HoursMon – Fri · 09:00 – 18:00 CET
We'll never share your info. Replies inside one workday.